Our mission is simple and clear: to preserve the best traditions of the NBJ (objectivity, responsiveness to new things, commitment to serious analysis when writing articles), while making the published materials interesting and accessible to a wide reading audience to the maximum extent possible. No, we are not going to transform the journal from a b2b publication into the so-called retail publication. We are strongly convinced that the capabilities of the current format have not been exhausted. We wish that the NBJ could be read by bankers, insurance agents, economists, as well as people who have nothing to do with the above three professions. We wish that it could also be read by English speakers: foreign investors who have already entered the Russian financial market or are considering doing so. This is why the NBJ has been the first and so far the only specialized banking publication in a bilingual format since 2010, with the key interviews and hot topic articles being published in both Russian and English.